Qualification: Bachelor’s degree in Marketing or related field (MBA preferred)
Responsibilities:
• Develop and execute marketing plans to meet company objectives. • Manage all aspects of digital marketing including website optimization, SEO, SEM, email marketing, and social media. • Should be skilled in google ads, meta ads and app marketing. • Conduct market research to identify target audiences and their needs. • Marketing the apps on social media to reach a wider audience and increase the downloads of the App. • Analyze market trends and competitor activities to identify opportunities for growth. • Collaborate with cross-functional teams such as sales and product development to ensure alignment on marketing strategies. • Track and report on key performance metrics to measure the success of marketing initiatives. • Stay up to date with industry trends and best practices in marketing. • Provide leadership and mentorship to the marketing team, ensuring they meet their targets and deliver exceptional results. • Collaborate with cross-functional teams to align marketing efforts with overall business objectives.
Ideal Candidate:
• 4-5 years of relevant marketing experience, including at least 3 years in App Marketing. • Proficiency in Google Ads, Meta Ads, and other digital marketing platforms. • Capable of developing and executing data-driven marketing strategies. • Ability to lead and inspire a marketing team to achieve results. • Strong data analysis skills to optimize marketing efforts. • Willingness to stay updated on industry trends and adapt to changes.
